What we delivered
- Development branding
- Logo design
- Brochure design
- Website
- Hoarding design
- Internal CGIs
- External CGIs
- VR tour
Modern living, Victorian heritage
High specification interiors, thoughtfully designed layouts and allocated parking to all units, set within a gated community with landscaped communal gardens.
Created to reflect the perfect blend of modern living and Victorian heritage, One London Road blends the best of traditional British design with a contemporary twist. Sitting in the royal county of Berkshire in the Slough suburb of Upton, it is just twenty miles west of London, with speedy access to the town centre, local parks and the nearby countryside.
The identity
ONE is set large and confident in white, over angular blocks of ochre, charcoal and white. The scheme was aimed at first-time buyers and young families, so the brand is colourful where the sector usually is not, and the covers change colour across the set rather than repeating one.
The brochure carries handwritten elements alongside the serif, which keeps a thirty-one apartment scheme feeling personal rather than corporate.
The same angular blocks wrap the hoarding around the whole site, with the mark at one end, interior CGIs along the run and a QR code to the website.
Explore the VR tour
This project was delivered under the Ademchic brand.