What we delivered
- Brand identity
- Logo design
- Brochure design
- Marketing visuals
- Hoarding design
The project
The homes are on Parchmore Road in Thornton Heath, built to a high specification and sold off-plan for completion in December 2020.
Thornton Heath is a ten-minute walk from the station, with London Bridge and Victoria thirty-five minutes away on a direct train.
The identity
The mark is an FG monogram in a high-contrast serif, with FOUNTAIN GATES set around the inside of the G and CR7 tucked into its shoulder. The postcode is part of the logo rather than a footnote.
The marketing visuals
The CGIs were drawn to show the specification at close range: large-format tiling with a herringbone feature wall in the bathrooms, black brassware and a black heated rail against white sanitaryware, and a dark vanity beneath a stone top.
This project was delivered under the Ademchic brand.

