Castlepoint Residences — interiors & CGIs, Huntingdon

Castlepoint Residences external CGI at dusk — brick and vertical timber cladding on a curved corner elevation, Huntingdon — by HDEY — The street elevation — brick below, timber above, turning the corner

What we delivered

Interior design concept
Specification
Brand identity
Logo design
Brochure design
Internal & external CGIs

The project

Huntingdon is one of Cambridgeshire’s quieter county towns, sold here on character homes and green open space.

The identity

Castlepoint is set in a high-contrast serif with RESIDENCES letterspaced beneath it — a quiet, confident mark rather than a device.

The palette is a warm greige with a deep brown-black, which reads as considered without reading as expensive.

The mark — set on its own

Greige and brown-black, and nothing more

The interiors

The specification pairs matt charcoal cabinetry with white worktops and warm oak flooring, brass fittings and opal glass pendants. It is a scheme built to photograph well and to date slowly.

The brochure sets out the reasoning in the client’s own words: the finishes were chosen together, with materials and building choices selected for their performance and their ability to remain timeless.

Castlepoint Residences kitchen CGI with matt charcoal cabinetry, white worktops, brass pendants and a marble table, Huntingdon — interior design by HDEY — Kitchen — charcoal, white, oak and brass

Castlepoint Residences open-plan living CGI with green armchairs, walnut media unit and doors to a balcony, Huntingdon — interior design by HDEY — Living — the same materials, carried through

Castlepoint Residences rear courtyard CGI at dusk with timber-screened balconies and parking, Huntingdon — by HDEY — The courtyard — timber screens, and the balconies they belong to

The brochure

The brochure carries the scheme at length: the town and what it offers, the exteriors, the interiors, the specification, and every apartment given its own page with a floor plan and the areas set out in metric and imperial.

It is typeset quietly — wide margins, small captions, the logotype at the foot of each page — so the CGIs carry the spreads without competing with the layout.

Castlepoint Residences brochure cover in greige with the logotype, alongside a living space spread, print design by HDEY — Brochure — cover, and the living spread

Castlepoint Residences brochure open at the interiors spread with an apartment floor plan page and business card, print design by HDEY — Interiors, a floor plan page, and the card

Castlepoint Residences brochure spreads laid out showing exteriors, interiors and the specification pages, print design by HDEY — The spreads — exteriors, interiors, specification

The outcome

“Castlepoint’s interiors reflect our dedication to thoughtful and sustainable design. Interior designers Ademchic have immaculately designed each of our homes to achieve the wow factor. Together, we chose all of the internal finishes, ensuring that all materials and building choices are selected for their performance and ability to remain timeless — creating modern homes for now and the future.”

This project was delivered under the Ademchic brand.

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